In most of the developed markets, mall management is an established independent service line. The retail sector in these developed economies is mature in terms of end-consumer demand, number of retailers and experienced developers. In India, retail is an emerging market having immense potential in terms of opportunities. We specialize in handholding Mall Developers on all aspects of Mall such as Mall Feasibility, Mall Conceptualisation (Architecture & Interiors), Mall Branding & Marketing, Mall Lease Management, Mall Fit-out Management, Mall Re-orientation, Mall Management, etc. Professional approach, along with passion to excel, has helped us achieve a niche in the market. Having been a Retailer & Mall developer both, we understand the gap, need & requirements to develop a successful Mall. The following are some of the services which we are known for among our clients.

  • Plan & strategize to retain existing retailers, brands etc.
  • Achieve revenue targets through leasing of commercial units to corporate retail clients.
  • Business Development activities for sourcing of new prospective clients.
  • Overseeing Mall Operations.
  • Manage the entire leasing process for clients.
  • Prospect for new clients through Business development activities.
  • Understand requirements & proposing appropriate properties.
  • Conducting site visits/inspections of the proposed properties with the prospective client(buyer).
  • Planning and implementing channel partner module, for better market penetration & brand visibility.
  • Monitor & achieve budgeted revenue numbers.
  • Negotiating on the commercial terms and execution of letter of Intent.
  • Expertise in Legal / Operational aspects of lease agreement.
  • Market research in terms of analysing competitor's pricing, offerings, market sharing so as to give the best to the corporate.

Brand Incept is focusing on small medium enterprises business growth by offering customized solution. Knowledge, Opportunity, Network and Success are our key ingredients.

We are a firm of dedicated professionals whose goal is to create wealth for our franchise development clients and the buyers of their respective franchise offerings. We know that our role is a vital one and that significant capital is at risk from the participants that work with us and our clients, so we stop at nothing less than perfection in everything we do. Further, because we own and operate franchises too, we know the difference that quality development can make to the future success of a new or seasoned franchise system.


Brand Incept is focusing on small medium enterprises business growth by offering customized solution. Knowledge, Opportunity, Network and Success are our key ingredients.

We are a firm of dedicated professionals whose goal is to create wealth for our franchise development clients and the buyers of their respective franchise offerings. We know that our role is a vital one and that significant capital is at risk from the participants that work with us and our clients, so we stop at nothing less than perfection in everything we do. Further, because we own and operate franchises too, we know the difference that quality development can make to the future success of a new or seasoned franchise system.

  • Interacting with client/companies and Business Owners to analyse the business model and develop the Franchise route.
  • Developing business plan and sales strategy for the market that ensures attainment of company revenue goals and profitability.
  • Business Development from new and existing clients.
  • Drafting Proposals & Agreements by analysing client’s business/functional requirements & presenting business proposals to targeted brands on face to face meetings.
  • Price Negotiations and closing the deals.
  • Preparing action plans by individuals as well as by team for effective search of business development leads and prospects.
  • Providing input to the Department Head on effectiveness of various advertising strategies, seminar locations, brochures, videos, etc.
  • Completing competitive analysis for the department heads review.
  • Participating in marketing meetings regarding changing attitudes of prospects and how to best reach them.
  • Attending trade shows and professionally representing Franchise India.
  • Staying informed on current events relating to franchising, business, and the world through magazines, newspapers, TV, websites, and other sources of information.
  • Handling and mentoring the team.
  • Doing joint client meeting along with team members for deal closures.
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